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Free, Web Service Makes It Easy to Discover Relevant News, Deals, Events and Other Info; Gives Publishers a Way to Engage with a Broader Base of Subscribers
PALO ALTO, Calif., Oct. 8, 2013 /PRNewswire/ -- SocialMail today launched a new web-based solution for solving the long-time dilemma of how to manage all the email newsletter content that you receive.
SocialMail's highly visual Pinterest-like service makes it easier and more enjoyable to browse through your newsletters. Using the same slideshow effects you will find at top online boutiques, SocialMail helps you quickly see the photos, videos and text in all the email newsletters to which you subscribe. You can also discover new newsletter content across a wide-range of topics. Using the power of crowd-sourcing, SocialMail lets you identify newsletter content and make it publicly available. Publishers can tag their content, allowing you to discover the information that is most relevant to you. And you can tag content to filter what you want.
Registering for SocialMail lets you continue to discover content that matches your interests and receive newsletter articles and information that the system serves-up on your SocialMail page according to the keywords that you have chosen. You can select keywords that reflect topic categories or specific brands. You can also use your free SocialMail account from your desktop computer or your mobile phone or tablet device as one single platform for viewing and organizing all the e-newsletters to which you subscribe.
By sending all your e-newsletters to your SocialMail account, you can more quickly and easily sort through important newsletters to which you subscribe. You can bookmark and manage the newsletters and articles that you enjoy most, making your SocialMail account more useful than a simple email account that is used exclusively for receiving e-newsletters to which you subscribe.
And since SocialMail is 100 percent opt-in, you are not going to get profiled and bombarded with ads based on what you read in the SocialMail environment.
According to a 2009 Forrester US Email Marketing Forecast report, marketing messages to the primary inbox will swell to an average of more than 9,000 annually in 2014, with retention email making up the largest permission-based share. Other research shows that accessing emails in your inbox is a "lean forward" activity, whereas, browsing newsletters is a "lean back" task. SocialMail's visual inbox is designed specifically to make it easier and more enjoyable for you to lean back as you read and discover newsletter content -- with the added benefit of offering you a break from your regular inbox.
"Receiving newsletters in your inbox is a broken proposition, letting you lose sight of those important news items, deals or events that you mistakenly, yet inevitably, delete or gloss over," said Ankesh Kumar, CEO and co-founder of SocialMail. "We're changing the way people interact with newsletter content, giving people an easier way to prioritize and connect with newsletter information that is highly relevant to them. Now you'll never miss out on something that you would have liked to know about simply because you don't have the time to keep up with all your email newsletters."
"With the overload of information and the increasing number of SPAM emails popping up in our email inboxes, it's easy to overlook newsletter content that you care about – SocialMail makes sure that doesn't happen," added Kumar.
SocialMail makes it easier for people to discover new content from brands that are relevant to them and manage their newsletter subscriptions. The company was co-founded by CEO Ankesh Kumar, a start-up veteran who has raised a total of $50 million in venture capital for the three companies he founded. Ankesh sold two of his companies to Monster and Kronos and sold the search patent for the third to Google. SocialMail is an angel-funded company headquartered in Menlo Park, California. For more information, visit www.socialmail.com.
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