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The monthly analysis on key search marketing trends focuses on two of the most dynamic and interesting sectors to watch in financeCredit Services and Banking.
Orlando, FL (PRWEB) July 15, 2014
The Search Monitor, the leader in providing precise, competitive ad intelligence to search and affiliate marketers, today released its SEM Industry Snapshot for the finance industry.
Within this industry, The Search Monitor analyzed May 2014 data on the following sectors: credit reporting & monitoring, debt management, identify theft, bill payment, debit & check cards, mobile and offshore banking, and online banking, among other important financial services.
A key component of the industry snapshot is the PPC Market Visibility Report which tracks changes in PPC market share over time. PPC market share is a combination of ad rank and frequency and can change suddenly for big companies. These changes are often a leading indicator that a company is shifting their strategy, a move that could have significant consequences for the entire vertical.
About The Search Monitor
The Search Monitor monitors paid search, organic search, social media, mobile search, and shopping engines worldwide for brand and affiliate compliance, and competitive intelligence. Interactive agencies, search marketers, and affiliate marketers use The Search Monitor to gather and analyze competitive information more effectively. Visit http://www.thesearchmonitor.com to learn more.
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