Micro-Chip Embedded in Cards for Added SecurityPosted:
Decatur- The United States is jumping on technology that has been in place in Europe and Canada for some years. The U.S. is mailing out credit and debit cards with micro-chips on them. This is a nationwide shift to ensure better security.
The cards have a silver chip embedded right on the face of the card. It contains a unique verification code each time you use it. When customers use the card, they will ‘dip’ it into the new readers.
Many Decatur businesses already have the readers hooked up to their system.
"We are totally current on new technology for the October 1st start date," said Sue Miller, the Store Manager at Haines and Essick.
If business owners don't purchase the new readers, the business will bear the liability for fraud, not the customer and not the credit card company.
"We knew that taking a chance on the liability ourselves was nothing that we wanted to take. So it was best for us to go ahead and do the new equipment and get everyone trained on how to use it and start doing it now," added Miller.
However, this poses an issue for some small businesses.
"The price involved with connecting them to our POS system is a little too substantial right now. We're going to hold off for right now because the old cards will still work until such time they say nope they are not going to work anymore. We will upgrade when we're forced to," said Andrew Chiligiris, the Owner of Lincoln Square Lounge.
Chiligiris said, he has not had past financial discrepancies with his customers and that is the main reason why he's holding off getting a reader.
Although, Target can’t afford to take the risk because if it’s past data breach.
"We got the new card readers to replace our previous card readers and the card readers went live in the last two months to embrace the chip and pin," said Joshua Zellers, the Store Team Leader of Target.
Depending on what software system a business has means more or less money the business will have to spend on the new chip card readers. They can cost anywhere from $200 to $1,000.