AP Wire
  • Updated

The NCAA and Playfly Sports have reached agreement on a deal that will open the door to more marketing opportunities around championship events, including possible NIL deals for student-athletes. The deal calls on Playfly to hire a staff that will work closely with NCAA officials to sell sponsorship packages to local businesses and organizations that are hosting championship events. The new deal will not impact the national sponsors of NCAA-sanctioned events.

AP Wire
  • Updated

Lawyers for former Tennessee basketball player Zakai Zeigler have filed an amended lawsuit over his eligibility. The new complaint uses the NCAA’s recent sweeping changes to its eligibility rules to bolster Zeigler's case challenging the previous policy of limiting athletes to four seasons in five years. The amended lawsuit filed in U.S. District Court for Tennessee’s Eastern District cites the new age-based eligibility rules that the NCAA adopted in June. For years, the NCAA allowed athletes five years to complete four years of competition. Zeigler challenged that rule but ultimately dropped his bid to play a fifth season of basketball.

AP
  • Updated

Illinois has locked in its football and men’s basketball coaches for the long term, agreeing to six-year contracts with Bret Bielema and Brad Underwood. Illinois rewarded Bielema for turning around a struggling football program and Underwood for an eight-year run that includes five NCAA Tournament appearances and a trip to the Elite Eight. Bielema’s deal runs through 2030, while Underwood is locked in through the 2030-31 season. The contracts are pending approval by the university’s board of trustees on May 22.