CTC bacon flavored

(WAND) - In need of a sweet and savory way to start your day? Cinnamon Toast Crunch has you covered.

General Mills announced in a July 7 press release that the popular breakfast cereal will collaborate with Hormel Black Label for a limited-edition bacon-flavored cereal. 

Fans of the Crazy Squares can snag the specialty cereal beginning July 8 exclusively at Walmart.com, while supplies last. 

“This collaboration is rewriting the rules of breakfast,” said Brandon Tyrrell, Senior Marketing Manager at General Mills in a statement. "Bringing these two iconic breakfast staples and irresistible flavors together gives our fans even more reason why they Must Cinnadust.”

In 2024, the brands partnered for the sizzling debut of Cinnamon Toast Crunch-flavored thick cut bacon. 

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