Asian carp

(WAND) - Asian carp will soon have a new name. 

The Illinois Department of Natural Resources is partnering with Chopped champion Brian Jupiter of Frontier and Ina Mae Tavern and James Beard Award-winning journalist Steve Dolinsky will unveil a new national name and brand for Asian carp via a Zoom call June 22 at 11 a.m. 

You can click HERE to register for the call. 

Asian carp is caught in Midwestern waterways. It's a mild-flavored, flakey fish that chefs say is more savory than tilapia, cleaner tasting than catfish and firmer than cod. 

The goal is to pick a name that makes it more appealing so people eat it and restore waterways and protect the Great Lakes. 

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