SPRINGFIELD, Ill. (WAND) — On Monday, the Illinois Department of Agriculture announced the Illinois Grown program to support local farmers and businesses.
The program logo will start appear on products that were grown in Illinois, or contain at least one ingredient sourced from the state.
“The Illinois Grown initiative is not just about food – it’s about supporting local communities,” said IDOA Director Jerry Costello II. “Consumers who buy Illinois Grown products can feel good knowing their money is going directly to Illinois farmers and producers.”
Consumers who pledge to spend at least $10 of their weekly grocery budget on Illinois Grown items can sign up to receive a free shopping bag or sticker.
For Illinois farmers, food companies, and other agricultural businesses, the Illinois Grown logo provides a new opportunity to highlight their commitment to local sourcing.
Benefits to producers include:
More Visibility: With the Illinois Grown logo, producers get exposure through the state’s marketing campaigns and promotional efforts.
Targeted Reach: The program helps businesses connect with consumers who prioritize local and sustainable sourcing.
No Extra Cost: Producers can take advantage of the state’s advertising initiatives without additional fees, boosting their return on investment.
For more information, visit www.illinoisgrown.food.
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